The Many Sides of Red

“There is a shade of red for every woman” -Audrey Hepburn

“Everything utilitarian needs a little red edge” – Reno Dakota

The Color Red

Red is a warm, primary color. It is a bold and symbolic hue that is often associated with strong emotion. Red grabs our attention, pulls us in, and makes us aware of its presence. It calls us to action and gets us motivated. If you are looking to create a cozy and intimate space, red is the way to go. This catching color reminds us of beautiful things in nature like sweet strawberries, delicate roses, falling autumn leaves, and calming sunsets. Let’s not forget red is also a symbolic color of our great country, representing hardiness and valor. The flat
lay below incorporates a mix of red, white, and blue, inspired by our beautiful star-spangled banner.

How Red Affects Mood & Behavior

Did you know that all colors have a different psychological effect on us? The human mind processes colors in diverse ways causing us to feel and act differently. Colors affect how we react to sounds, smells, taste, and time. Some colors can even help heal sick patients and aid in their recovery.

Red is often associated with love, danger, anger, excitement, fire, strength, confidence, and luxury.  In Chinese culture, red is very popular for weddings and acts as a symbol of happiness. Bright, warm colors like red are also quite prominent in the restaurant industry, a perfect choice to stimulate the appetite of consumers. If you think of it there are tons of fast-food places that use red, McDonald’s, Wendy’s, Kentucky Fried Chicken, Chick-fil-A, Sonic, Pizza Hut, and Dairy Queen, just to name a few. The reason behind this is simple, red is bold, catches our attention, and somehow makes something in our brain say, “Hmm I could go for some food”. Not only does this hue cause change in mood and behavior but studies show that it can physically cause our body temperature to rise and make us feel warmer.

All these emotions and meanings behind just one color! Because red is so lively and simulating it should be used in moderation and with care. As designers, we take into consideration these effects that color has on the human mind to help us determine the best use and fit for each space. We suggest using red in entertainment spaces such as the living and dining rooms. Red is also a great choice for window treatments, pillows, and accent furniture. Here you can see how red steals the spotlight in a dining nook. The drapery, art piece, and accessory tray all pull red from the seating creating a fun layering effect that fills this small space with excitement.

This nightstand is a perfect example of using red on a piece of furniture to create a fun accent and carry it throughout the room within the artwork and area rug.

Colors That Pair Well with Red

There’s no doubt that red makes a statement on its own but that doesn’t mean you have to pair it with neutrals to make a space look great. Many times, red looks best when paired with colors that are just as vibrant and eye-catching. Check out the interesting mix of patterns in this photo! The scheme in this living area uses red in combination with blue, teal, and green making a space that is daring yet visually appealing to the eye.

Red’s complement is green and although most of us associate those colors with the holiday season they can be combined in a way that is not so literal by using variations of the hues. To avoid making your space look like a holiday party we recommend pairing it with a sage green or mint green. Other select colors that work well with red are teal, navy blue, peach, and yellow. If you choose to take the neutral route but still want to create a dramatic ambiance, use black, white, or gray or a combination of all three to really make the space pop. In this unique bedroom, we placed red accents on a neutral black and white background adding to the already existing moody vibe of the artwork.

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2021’s Trending Color: AI Aqua

You may be reading this blog thinking it is way too soon to worry about the trends of 2021. Well truth is, you have already probably seen some in action! We have already identified an upcoming 2021 color. Drum roll please…. AI Aqua! It is read as A.I., as in artificial intelligence. This past year, we’ve had to adapt to many technological dependencies, so this bright hue would be the perfect reflection of where the world is headed.

Hero Color, AI Aqua

An Electrifying Color to Incorporate to Interiors

AI Aqua is both sporty and trend-forward. It was originally connected to the thought of circuit-boards and in the branding of start-up tech companies. “Going forward, technology is only going to become a more integral part of our lives,” WGSN’s head of color Jane Monnington Boddy told Dezeen. “The digital world will become faster, more efficient, and in turn we will become even more connected and aligned.” A study of the Internet’s most heavily trafficked websites showed that there are nearly twice as many shades of blue as shades of yellow and red, and three times as much green,” said Monnington Boddy. If you think about it, we check Facebook, LinkedIn, or Twitter daily, all of which have attractive blue logos.

A.I. Aqua WGSN colour of 2021

Embracing Tech-Forwardness

We can already predict this color will be popping up in many tech, fashion, and interior ways. In the past year, we have seen athleisure wear skyrocket as people left their home less often. This aqua color is the perfect color to apply to a streamline article of clothing to help it stand out while running errands. We see a similar trend of Pantone’s past 2019 color, Living Coral. AI Aqua is the perfect complement of it, advocating positive attitudes and embracing color throughout the year. We have seen the blue in many cases is replacing usually black staples.

Art Abstract PaintingAcrylic PaintingCanvas Art Original image 0

This color is especially complementary to nautical themes

2021 air color trend AI Aqua trends wgsn

Recent Nike Shoot

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Thank you for being an A.Clore Interiors Blog reader…..

Don’t forget: you can find us on Facebook – “like” us to keep up with the latest and greatest!

You can always find more design inspiration on our Pinterest and Instagram pages!

Connect with us on Google+ and LinkedIn

Visit our Website for more information on what we are about and how interior design can change your life!

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